Posted by Julie in Views on May 29, 2010 | 1 Comment
So this Memorial Day, as we reflect on the heroes that have helped make our country great, we are also making plans to kick off our summer properly and for many that means..road trip. But as I was thinking about places my family could run off to this weekend I was sent an invitation for a group on …Facebook that read: XXX invited you to join the Facebook group “STOP BUYING BP GAS UNTIL THEY STOP/CLEAN THE OIL SPILL”. Hmmm..I appreciate the notion but will not buying gas really fix the problem? For anyone living under a rock, there is an oil spill/leak/spew of epic proportions...
Posted by Julie in Interviews on May 3, 2010 | No Comments
This past week I did a Skype interview with Nathan Wright on innovation, auto’s and more. Please click on the link to hear the podcast session.
http://www.lavarow.com/2010/05/03/julie-roehm-talks-innovation-autos-as-social-platforms/
Posted by Julie in Featured Articles on May 3, 2010 | No Comments
It’s been all over the news: Last week the Lexus GX 460 was given the extremely rare “do not buy” rating by Consumer Reports. On the heels of Toyota’s PR disaster surrounding recalls over cases of unintended acceleration, the once-esteemed carmaker has stepped in it again.
Toyota’s response was typical: A calculated surprise that betrayed a more general confusion. The initial statement offered to the media read, in part, “Lexus’ extensive vehicle testing provides a good indication of how our vehicles perform and we are confident that the GX meets our high...